Almost every business
has at one time or another used advertising "give-aways" to
promote their business. Companies have imprinted their custom logos on products
from "a" to "z."
Traditional favorites include matchbooks, yardsticks, pens, pencils, mugs, emery
boards, key fobs, calendars, and dozens of handy household items. Advertisers
know that these promotional products are an effective and inexpensive way to
bring the company's name before a customer.
They give a lot of "bang for the buck."
The wise advertiser also knows that the right promotional product will not only
bring his company's name before his customer -- it will keep
Consider the following scenario: Mr. Arthur, who owns Arthur's Attractive Autos, places an ad in a local newspaper. His customer or potential
customer sees it once,
and when the newspaper goes into the trash can, so does his advertisement!
Or he buys a
spot announcement on local radio. Again, his customer hears it once or twice.
What happens if instead, Mr. Arthur puts his advertising dollar into
an attractive travel mug imprinted with his logo? His customer
carries the mug -- and his advertisement -- in his car, to the office or
factory, to a board meeting, to the Friday
night football game, his son's soccer game, and when he stops to chat with a friend.
Not only is the customer reminded daily of Arthur's Attractive Autos,
so is everyone else who sees the Arthur's Auto logo!
That's a lot of mileage out of one advertising effort!
Imprinted items are also
used for advertising in other ways. Trade show participants wear lanyards with
name tags. Restaurants use napkins and place mats imprinted with their logos. Retail stores send their products home in bags or boxes showing where the
purchase was made. Bars and taverns use pulpboard coasters under their drinks.
Schools and universities sell imprinted pencils and notebooks in their
The list is endless!
But advertisers aren't
the only people who use custom imprinted items.
In response to
heightened security requirements, schools, airports, hospitals, corporations and
many other entities
have begun to require identification badges, often in the
form of a lanyard.
Parking stickers or decals are required by businesses,
schools, hospitals, and universities.
Another popular use for
imprinted products is for parties, weddings, and family reunions.
Many boat owners enjoy having the name of their boat printed on napkins and
Marinas and car dealerships give away key chains showing their name or logo.
In short, it's hard to imagine a business or person
who won't at one time or
another use a promotional product!
At Extra Mile Promotional Products, we're committed to
providing our customers with the finest products in the advertising specialties
field. We offer products from "a" (auto sun screens) to "z" (zipper pulls) and
everything in between. In addition to the traditional advertising items
mentioned above, we have literally thousands of contemporary products, such as
computer mouse pads, collapsible dog bowls, lanyards and leashes with the
imprint woven in, foam "pep"
wavers, pom poms, large custom inflatable logos or mascots, computer monitor calendars,
and paper cubes -- and much, much more.
We sell thousands of promotional products
at special sale prices or
When you call us, you'll talk to one of our friendly service reps,
who will help you find the right product for your needs.
We want to be your promotional product company!